Schulte-Schlagbaum AG

How SAG was able to fill hard-to-fill vacancies through active sourcing and performance recruiting campaigns.

Schulte-Schlagbaum AG


Nadine Nowacki is Head of Human Resources at Schulte-Schlagbaum AG, founded in 1833, and reports on the collaboration with Talentspring. SAG develops, produces and markets components, system solutions and services for the security, organization and management of buildings both nationally and internationally.


  • Low number of applicants via conventional job advertisements: Schulte-Schlagbau AG's traditional recruiting channels had become ineffective and conventional job advertisements no longer provided the company with enough qualified applications for hard-to-fill vacancies.
  • The geographical location impaired the talent approach: The geographical location of the company made it even more difficult to actively approach talent via career networks such as Xing and Linkedin.


  • Efficient talent recruitment with the help of social media: By creating appealing creatives and mobile-optimized recruiting funnels, Schulte Schlagbaum AG was once again able to generate more applications via various social media platforms such as Instagram and Facebook.
  • Implementation of an individual recruiting strategy: The basis for this is a systematic analysis to identify and approach top talent. 

"We particularly liked your price-performance ratio and the flexibility in communication."

Nadine Eberle
Human Resources Manager
Nadine Eberle

Summary of the project

By working with Talentspring, Schulte-Schlagbaum AG was able to successfully overcome its challenges in filling hard-to-fill vacancies. By implementing a customized recruiting strategy and using social media for efficient talent sourcing, SAG was able to generate more applications again. Talentspring's flexibility and value for money were particularly convincing and contributed to the success of the project.

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Schulte-Schlagbau AG

Schulte-Schlagbaum AG (SAG) from Velbert in North Rhine-Westphalia is an experienced manufacturer of locking technology and organization systems for modern and secure building management. From individual components to complete system solutions, Schulte Schlagbaum offers the entire range of modern locking and organization systems.

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