ID Verde

How we support idverde in recruiting

ID Verde


The idverde Group faced challenging HR engagement and employer branding challenges in its German subsidiaries.


  • Lack of continuous, cross-location HR commitment: There was no uniform HR strategy that included all of the idverde Group's German locations. This led to inefficiencies and a limited reach in talent acquisition and retention.‍
  • Absence of a consistent employer brand for German branches: The German branches of the idverde Group lacked a consistent employer brand, which made it difficult to convey a consistent image to the outside world and attract potential employees.‍
  • Previous invisibility of the employer brand: The various locations of the idverde Group were known under separate names and their employer brand was not very visible. This led to confusion and low visibility on the labor market.


  • Development of various recruitment materials: TalentSpring helped to create consistent job advertisements and other recruitment materials that were in line with the idverde Group's newly established corporate identity. This helped to unify the company's message and appeal to potential applicants.
  • Introduction of an overarching corporate identity: The idverde Group introduced a uniform corporate identity for all German branches. This ensured a clear and consistent presentation on the job market and strengthened the employer brand.
  • Implementation of customized employer branding strategies: Based on detailed needs assessments, TalentSpring developed customized employer branding strategies for idverde. These strategies helped to increase the company's visibility, attract qualified talent and improve employee retention

"Our collaborative partnership was key to the flourishing of ID Verde's new HR strategy - we have branded a strong employer brand and successfully integrated the individual locations into it."

Katharina Jungmichel
Project Lead Talentspring
Katharina Jungmichel

Summary of the project

In close cooperation between idverde and TalentSpring, a comprehensive HR transformation was successfully implemented. This enabled a unified employer brand, improved recruitment strategies and increased visibility on the labor market. The idverde Group was able to attract and retain qualified talent more efficiently, further strengthening its position as a leading company in the green space management and landscaping sector.

Company Image


idverde is a leading European company in the field of green space management and landscaping. The company specializes in the planning, design, maintenance and management of various outdoor spaces and is actively committed to sustainability and biodiversity. idverde works to improve urban and rural landscapes by promoting environmentally friendly practices and enhancing the quality of life in various communities. With customized solutions, idverde serves both the public and private sectors, helping to beautify green spaces across Europe.

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